Articles

Informative, engaging articles that delight customers, create leads, and drive website traffic.

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Informative and engaging articles that delight and inform.

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UC Davis Student Housing and Dining Services

Cooking Up Employee Success

Winter 2024

UC Davis’ Culinary Training Program at Latitude Restaurant won the Grand Prize Award for Employee Development Program of the Year at the 2024 NACUFS (National Association of College & University Food Services) Awards. I wrote a 1,200-word article for their Winter 2024 issue of Campus Dining Today, a nationally recognized magazine with a print circulation of 2,600 and a digital circulation of 6,000.

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Food for Thought

Spring 2025

I wrote a 1,200-word article for UC Davis about their Text and Tell feedback program for NACUFS, Campus Dining Today Magazine.

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3232 Music

Composer David Garner Talks The Knight’s Tour: “A Perfect Marriage”

November 20, 2025

Want to know the meaning behind David Garner’s new composition, The Knight’s Tour? We sat down with the composer, multi-instrumentalist, and teacher to discuss his latest composition, his love of Renaissance Faires and German heavy metal, his thoughts on modern-day concerts, and more.

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On Chuhayster and the Ukrainian Spirit in Music

December 10, 2025

We sat down with Chuhayster’s composer, Roman Baranskiy, the drummer, Scott Amendola, and the bassist, Mat Muntz, to get you all a behind-the-scenes glance into the making of the piece. Discover the meaning of Chuhayster, how numbers played a key role in the composition, why the piece had a total of six revisions, how Scott and Mat were given solos, and more.

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Drummer Marcus Finnie Talks Creating the Rhythm of "The Knight’s Tour"

January 30, 2026

How were the rehearsals for The Knight’s Tour? When did Marcus Finnie start playing the drums? How did his one-minute and forty-second drum solo come about? Get all your questions answered and more as we sit down with the talented drummer to discuss his career and his experience with The Knight’s Tour.

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SoundHound Blog

I managed the blog’s content calendar, selecting topics based on SEO keywords, trends, and the audience. I wrote 2+ blogs a week, ensuring each blog adhered to SEO guidelines, provided relevant, engaging information per inbound marketing strategies, and drove to gated assets. The blog grew by 436% year over year. Check out all the blogs that I wrote for SoundHound here or view some of my favorites below.

Are Non-Binary Voice Assistants on the Horizon?

June 15, 2021

For the month of Pride, we wanted to discuss how non-binary voices can be used in voice assistants to reduce gender stereotypes and create a more inclusive community. We recognize that representation and inclusion are important considerations for brands that support people of all gender and sexual identities, and we wanted to extend the conversation to include the entities that represent those brands—their voice assistants.

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Why Voice Assistants Need to Understand Accents

September 2, 2021

A voice assistant that responds with a low rate of accuracy fails to execute its primary function and purpose—to understand the user. While voice assistants have made strides in recent years at understanding multiple languages, accents have yet to bring about the industry-wide technological evolution that they deserve. According to Translate Day, there are an estimated 160 dialects of the English language in the world. If your voice user interface doesn’t understand accents, then a good percentage of the population won’t be able to use your brand’s voice assistant.

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How to Make Your Voice Assistant Likable and Relatable

October 7, 2021

Why should your voice assistant be likable and relatable? Why does it need to have a personality that matches your brand’s tone and values? As humans, we tend to form attachments, and voice is one of our most human characteristics. It makes sense that voice assistant users often form attachments to their digital counterparts and begin to see them as friends and companions.

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Retail is Buying into Voice Assistants for Omnichannel Experiences

June 8, 2021

Online shoppers who used voice spent $136 more on average than those who shopped solely online, according to a study by Coupon Follow—evidence that voice shopping’s faster, easier experiences lead to increased revenue. Closely tied to the expansion of e-commerce and the shift away from physical stores and toward a more convenient and accessible way of shopping, voice assistants are already populating mobile apps and customer support channels in retail.

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Long-Term Costs of Not Owning Your Voice Assistant

September 28, 2021

Your brand has decided that a voice AI strategy is a vital part of your company roadmap. Should you build, buy, or partner to bring that voice experience to life? If you’re like many other companies across industries, your leadership is grappling with deciding how you’ll implement a voice assistant for your product, service, or mobile app. In truth, it’s a complex choice and there are many key decisions to be made at every stage of development.

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How Ethics is Impacting the Future of Voice AI Design

August 10, 2022

As with any new and upcoming technology, voice AI has experienced waves of questions and uncertainty over its privacy policies and data collection over the years. Especially since early practices of voice assistants—we’re looking at you, big tech—caused quite a stir and some skepticism over whether voice assistants had their users’ best interests at heart.

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Recruitics

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How Employee Appreciation Can Improve Productivity & Retention

March 5, 2020

With WHO classifying burn-out as an “occupational phenomenon,” and a Work Institute study discovering that “35% of employees will leave their jobs by 2023 to go work somewhere else,” employee appreciation has never been more important.

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Have Candidates Fall in Love with Your Employer Brand

February 11, 2020

Are you in love with your employer brand? Are your employees? How about your candidates or even passive job seekers?

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Employer Branding Best Practices for Your Company Profiles

January 13, 2020

Did you know that “89% of job seekers find the employer perspective useful when learning about jobs and companies?”

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20 Page-Turning Recruitment Marketing Books to Read

November 27, 2019

For the bookworms out there, this post is for you! Sometimes it’s nice to have longer-form content and to hold something tangible in your hands as your read, isn’t it?

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Recruitment Marketing Podcasts You Should Listen To

November 27, 2019

How do you listen to podcasts? Whether you listen while you commute or travel or you listen during your workday or lunch break, podcasts are an engaging and time-efficient method for acquiring relevant information easily.

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12 Must-Read Recruitment Marketing Blogs

November 27, 2019

When do you catch up on the happenings of the recruitment industry? Whether you take your coffee with a little bit of talent acquisition insights or squeeze the latest news between morning emails, blogs are a valuable resource to get high-quality information on the industry.

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Military-Friendly Employer Brands We Admire and Why

November 6, 2019


As an employer, how do you showcase that you’re military-friendly? Do you have a solid careers site or social media campaign geared towards military talent? How about a specific commitment to hiring veterans or a display of related awards and recognitions?

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The Employer’s Guide to Veteran Recruiting

November 4, 2019

Disciplined, educated, grace under pressure—these characteristics are in high demand in the current job seeker’s market and “war on talent.” They also exist within over 19 million veteran candidates, 200,000 of which are transitioning from military to civilian life every year and actively searching for new jobs.

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Marin Magazine

The Best Beach Camping in Marin County

October 7, 2018

Published in Marin Magazine. From the picturesque views of Marin Headlands to the remote paradises in Point Reyes, Marin County’s beaches have it all. Here’s your guide to the best beach camping in Marin County.

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